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The fuel for innovation in Canada

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Canada is a world leader in innovation and is recognized as one of the most innovative and competitive economies in the world.

Leaders, like Yung Wu, CEO, MaRS Discovery District, say Canada has an opportunity to win on the global stage if  we harness the power of untapped potential in the innovation space – particularly focusing on how we attract talent (and global talent) across the country.

The ability to attract to talent – and ultimately win the race for talent – becomes a critical step in Canada’s evolution. According to Wu, the problem for Canada is not an innovation problem, but rather an adoption problem. He says the fuel for innovation can be sourced through talent.

Other leaders, like Derek W. Dobson, CEO and Plan Manager, CAAT Pension Plan, say employers need to act fast and invest in a company culture that is tailored to the needs of workers – if they want to recruit and retain top talent during and after the pandemic.

In the past, a vibrant in-person culture was a meaningful retention tool and new employees were relatively easy to source as staff retired. In a world of more challenging demographics and with remote work arrangements lessening the retention power of culture, employers whose success depends on people must look to more powerful and lasting retention employee-centric programs.

According to Dobson, “As leaders, we can show a meaningful, lasting commitment to employee growth and security by enhancing holistic and complete wellness programs that help employees achieve mental, physical, and financial well-being. This can include fitness sessions, healthy eating programs, personal and religious observance days, daily childcare and mental health breaks, and financial planning assistance.”

Without these steps in place, a record number of workers experiencing burnout are leaving long-held jobs, switching to gig-based work or changing careers. Meanwhile, young Baby Boomers are opting out of the workforce for early retirement with about 125,000 Canadians expected to retire over the second half of 2021, continuing a more than ten-year retirement trend for the aging cohort.

According to Wu, organizations that can apply innovation and transformation give themselves a chance to set pathways to sustainable, differentiated value creation over the long term, as we emerge from this pandemic.

He says, “Being thoughtful about how coming changes in the future of work will affect plan member mix and contributions [in pensions]. Or how transformational advances in life sciences and health will affect longevity for retired members. And let's not forget about impacts on asset classes and investments as governments and industry develop their pathways to net zero by 2050.  These are major areas of impact that are not foreseeable through actuarial tables.  The biggest risk for mature enterprises, might just be the inability to take any risk.”

Listen to the full episode below to learn about what Yung Wu thinks about Canada’s innovation space.